Trick-or-Treat for Unicef, the long-running program that allows kids to help other kids by combining the excitement of Halloween with fundraising to help support lifesaving programs for children around the world, is going high-tech this year for the first time. The iconic orange Trick-or-Treat for UNICEF donation box received a makeover and now sports a Microsoft Tag that allows participants to easily donate $10 by simply scanning the tag using a Web-enabled smartphone or mobile device.  The boxes are available for pre-order at trickortreatforunicef.org, and can be obtained at Crocs stores nationwide from September 22 through October 31, while supplies last.

In other exciting Unicef news, the lovely and multi-talented Heidi Klum (she models, acts, produces a television show, designs fashions, and runs her own business, I’d definitely call that multi-talented!) is the 2011 Trick-or-Treat for Unicef national Ambassador for the 2011 season. She is  joining the ranks of a long line of  celebrity supporters, including Selena Gomez, Sarah Jessica Parker, Alyssa Milano, Maya Angelou, Katie Couric, Scooby-Doo, Spiderman, Kermit the Frog. While I think it would be awesome to be in the same league as some of those women, Jake is of course most impressed by Scooby-Doo and Spiderman. Anyone who hands with them is cool in his book!

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The Trick-or-Treat for Unicef program has raised over $164 million since it first began over 60 years ago. It is a great cause and a fun way to get children involved in helping others. If you would like to help but prefer not to take part in the actual program, you can also purchase a Feed Trick-Or-Treat Bag from HSN for $12.95. It comes with a really cute Jell-O mold. Each bag purchased will help UNICEF provide one child in the developing world with an entire year’s worth of micronutrient powders which, when sprinkled over a meal, guarantee the important nutrients a child needs to survive and thrive.