A home cleaning business is a great way to make some extra money, given the low overhead costs and minimal capital required. To make sure you succeed, you should leverage technology as well, making it easier to communicate with clients and to manage your operations. Have a look at the five additional tips below that will help you make your cleaning business more successful.
Update Your Logo and Website Design
A neat logo and website give your enterprise a professional look, enabling you to easily win more people’s trust. Many people will also head online when looking for different services, so making a good impression in this space will be a sure way to scale your business up. Despite there being more than 1.7 million people currently employed in the cleaning industry, it’s still forecasted to grow at 6% every year in new jobs due to increased demand. It’s therefore a good business move to prepare your business accordingly, giving it a modern edge that will be hard to resist.
Get Creative on Social Media
Social media is growing by leaps and bounds, and although most platforms did not seem like conducive platforms to market businesses on in the beginning, all of that has changed. This is because of a change in trends, with the way people respond to traditional marketing also experiencing an evolution. You can, therefore, find a way of making technology work for you by getting creative on your social media handles. Use the most unique factor of your business to give it an edge and reach out to new potential markets.
Hand Out Brand-New Business Cards
Don’t underestimate the power of a new business card, because it’s a medium of marketing that has withstood the test of time for decades. Handing out 2,000 or more business cards translates to an increase in business by 2.5%, tangible proof that you need business cards. Work with a professional to come up with a great design, and then have them printed out on good quality card stock. A professional-looking business card is bound to increase the level of trust people give your business, so consider this a crucial expense.
Use Eco-Friendly Cleaning Products
Taking care of the environment is important now more than ever. Using eco-friendly cleaning products, therefore, will enable you to appeal to a bigger market. There will be many people who are trying to go green in all areas of their lives, so if you can offer green cleaning, you will have gotten into a niche in the cleaning industry that is sure to have a lot of demand. Source from environmentally-conscious producers or make your own products, another avenue you may pursue to make even more money.
Make Each Cleaning Fun for Yourself
If you enjoy what you do, you’re likely to keep doing it well and for a long time. Find a way to derive joy from what you do, and you will be gratified after each cleaning session. One way to do this is by listening to audiobooks while you work, something that many people are currently doing. With 57% of people who frequently listen to audiobooks being under 45 years of age, you can find more than a few to pick from whether you’re in that age group or not. Follow a routine for your work to enable you to work faster and more efficiently, improving your ratings in the process.
To set your cleaning business up for success, it’s clear that technology has to be a part of it. Do some planning and integrate the five tips above, customizing them to fit your business, and you will be happy when you start to reap the benefits.